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Business students quiz travel colleagues in Dragon's Den exercise
7:00am Wednesday 2nd April 2014 in News
TRAVEL and tourism students have hit new heights in the world of business after taking part in a special course project.
The South Cheshire College students worked in small groups to suggest a series of different activities under financial constraints, which would help Wheelock Farm to increase its profits.
Innovative ideas they came up with included a local festival, a charity event, an outdoor cinema and converting the barn on the farm into a function room to stage children’s parties.
Students spent four weeks planning their business proposals and visited the farm, near Sandbach, to carry out research before presenting them to different panels of business students.
Business students then scrutinised their proposals in a Dragon’s Den style format.
Rebecca Lawrence, travel and tourism lecturer said: “All the feedback provided by the business students was very constructive.
“They questioned the travel students on the feasibility of their business ventures, demonstrating their business knowledge, and the project was a win-win situation for all the students who took part.”
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